Reference

AI Docent

Marketing / Promotion

HYUNDAI WIA

Hyundai WIA uses an AI VR docent to offer an immersive experience that explains its products and technologies intuitively in a virtual space.
HYUNDAI WIA HYUNDAI WIA

Hyundai WIA, a Korean auto parts manufacturer, placed AI docents in its virtual auto parts showroom in 2024 to explain its products and technologies as a walk-through experience. Docents are positioned by exhibition zone — lobby, history, TMS, driveline and modules — and are available in Korean and English, switching automatically with the visitor's browser language. The docents were built with AiVATAR, which makes product explanation available the moment a visitor arrives, with no locally fluent staff member on site. It is an example of AI docents in a manufacturer's virtual showroom.